Grip Royal is a really cool/fun bunch of guys, who support this culture in a lot of different ways – whether it be sponsoring cars, attending events as a vendor, and/or advertising in print, like S3 Mag. 🙂 If you’re not familiar with ’em, GR is all about custom steering wheels & wild-to-classy color options. We got together with them to do a Still Hood take on it – called the ‘Beat & Battered’. The thought process was to blend new shine with a look of aged character. Each wheel is custom made to order. Check them out in our store.