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In a letter to President Donald Trump, the Specialty Equipment Market Association (SEMA) is highlighting the impact of tariffs on the nation’s automotive aftermarket industry. It’s an industry that contributes nearly $337 billion in economic impact to the U.S. economy. The letter suggests/highlights ways that the administration can support domestic manufacturers during this transition period.

“Our primary request is that American automotive parts manufacturers, including our members, be provided a transition period to re-shore their manufacturing, as well as some form of economic relief to assist in that transition,” writes SEMA President and CEO Mike Spagnola. “That relief could include tariff exemptions for things like molds, tooling, and machinery brought back to the U.S., as well as tax incentives to offset the associated costs.” 

The letter also sheds light on impacts that the Trump Administration might not be aware of. This Includes: Experienced companies that want to bring their operations back to the U.S., as well as ways domestic producers of steel and aluminum that are making it hard for Made in America companies to stay competitive. Here is SEMA’s letter in its entirely…

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April 21, 2025

Dear President Trump,

On behalf of the Specialty Equipment Market Association (SEMA) and its

more than 7,500 members that drive innovation in the specialty automotive

aftermarket industry, we write to commend you and your administration for

your commitment to restoring the greatness of American manufacturing.

We agree with you that U.S. manufacturing is critical to our nation’s

economic prosperity and national security.

The specialty automotive aftermarket industry is comprised of

manufacturers, distributors, and retailers of specialty parts and

accessories for motor vehicles. The industry supports over 1.3 million jobs

across the U.S. and contributes nearly $337 billion to the American

economy each year through the production, sale, and installation of

performance, functional, restoration, and styling-enhancement products

for use on passenger cars, trucks, SUVs, and special interest collector

vehicles. The specialty automotive aftermarket is a true asset to the

nation’s economy and proof of America’s manufacturing superiority and

ingenuity, which is led by its small business entrepreneurs.

Your return to the White House has given significant hope to our industry,

including the businesses that manufacture products to modify internal

combustion engine vehicles, as well as those supporting customers who

seek motorized access to federal lands for recreational purposes. SEMA

and our members are steadfast in our belief that your Administration will

deliver much-needed regulatory relief and support that will allow small

businesses to thrive.

Because you’ve shown a commitment to the success of small businesses

and our industry, I write to highlight several challenges that the specialty

automotive aftermarket industry faces because of tariffs on auto parts,

steel/aluminum, and components imported from around the world,

including China. It is our hope that you will continue to stand with our

industry and businesses nationwide by providing the necessary support

they require for continued success. Additionally, our industry needs long-

term certainty that the investments our member businesses make to bring

manufacturing to America is sustainable in the long term. This can be

achieved through positive tax policy and regulatory reform.

Our primary request is that American automotive parts manufacturers,

including our members, be provided a transition period to re-shore their

manufacturing, as well as some form of economic relief to assist in that

transition. That relief could include tariff exemptions for things like molds,tooling, and machinery brought back to the U.S., as well as tax incentives

to offset the associated costs.

For example, one of our Louisiana-based manufacturers wants to bring

their manufacturing operations back to the U.S. However, under the

current tariff regime, their molds and tooling will be subject to tariffs.

Further, the machinery this company needs is only made overseas, limiting

their vendor options to those located in Germany and China. Given that

one of the machines currently costs $600,000, tariffs will make it

significantly more expensive; if sourced from China, the cost of that

machine will more than double. This presents a significant hurdle in their

re-shoring efforts and renders such options economically untenable. This

company, as well as other SEMA members, have offered to share the

financial models and specific plans with you and your team. They support

your objectives but need a bridge to assist with the transition.

Because of their smaller margins and need to pay upfront for goods and

services, small and medium-sized businesses are among the hardest hit

by tariffs. The tariffs are exacerbating cash flow issues, delaying payments,

and reducing capacity/inventory. Perhaps the greatest barrier they face is

sudden, unpredictable changes to their supply chains.

While you have rightfully used tariffs to incentivize companies around the

world to manufacture their products in America, they are resulting in

unintended consequences for U.S. manufacturers in our industry. In fact,

many domestic businesses that manufacture their products in the U.S. are

being directly and indirectly impacted by the tariffs, which make it a

challenge for these companies to remain profitable.

For example, our members face higher-priced raw materials when they

source steel and aluminum from domestic producers, who have used the

tariffs on their foreign competitors as a way to raise their own prices. Such

price increases from domestic sources are especially hard on small

manufacturers who follow Made in America standards and do not buy at

volume levels that allow them to negotiate prices like large companies can.

For many specialty automotive businesses that manufacture their products

in America, they are forced to source components used in their products

from international suppliers, because there are no domestic manufacturers

or none that will produce components in smaller volumes that meet their

needs. For businesses in this position, they have no choice but to source

components from abroad. We are hopeful that your efforts to expand

American manufacturing will help to address this challenge, but our

members are concerned about the tariffs they will face during the

transition period, which many expect to take at least 18 months.SEMA recently surveyed its members on the impact of tariffs to better

understand their impact on industry businesses. While our members have

traditionally been very supportive of you and your administration’s policies,

the responses were overwhelmingly negative regarding the disruption

caused by the tariffs. Industry businesses are fearful of the uncertainty

they are creating for their customers, businesses, and employees; the

tariffs’ impact on their sales; and their ability to maintain their workforce at

previous levels. Some companies have already started to lay off American

workers, while others have shared plans to do so without policy changes

or significant relief.

As you and your administration chart tariff policy moving forward, SEMA

asks that you consider the unique challenges that small automotive

manufacturing businesses face, including in changing up their vendors

and supply chain in a short amount of time, and look for ways to help ease

this impact on them during this transitional period of reshoring

manufacturing.

Thank you for your consideration of this request. I welcome the chance for

SEMA to work with your administration to bring even more specialty

automotive aftermarket jobs to America.

Sincerely, Mike Spagnola, President and CEO

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