Intelligent Speed Assist – Yeah No

  In a world increasingly governed by beeps & intervention... a new contender has emerged that threatens the very fabric & essence of driving freedom: Intelligent Speed Assist (ISA). You may have heard of it, it's the technological equivalent of someone...

Owning an Autozam AZ-1

Jade Richardson is a software engineer from California, and I’ll tell ya why that’s relevant. It’s relevant because even HE understands (*as a software engineer from California*) that all cars don’t need to drive like damn iPhones, Teslas, or automated tech support....

Will Lockwood’s S14.5 240SX – gaining STATURE

What are we chasing man? Let's call it out. In today’s culture, I think a lot of us are chasing attention, adoration, clout, power, followers, envy, dollars, etc. But on a deeper level, to be more specific & fair, I think what we’re really chasing is relevance....

Genesis GV60 review – politics aside

If you don’t like electric vehicles, you should drive the Genesis GV60. Because here’s the thing: I don’t like EVs either. At least I was pretty convinced I didn’t. But the driving experience of the Genesis GV60 is good enough to make me realize, it’s actually not the...

Toyota is earning their fanbase the old-fashion way

For a lot of us, car purchases are emotionally driven. Buying a vehicle is more than just 'buying a vehicle', it’s a show of support for the brand. Throughout my life, I've formed strong emotional connections with several brands for several different reasons. And...

k-swapped C6 Corvette

It’s weird ok. I mean who on earth sticks a Honda motor in a C6 Corvette? We get it... K-swaps are cool. VTEC is a lifestyle. But this?! This is just backwards. These dudes went from Ds to Bs lol. Here's the path that led to a k-swapped turbocharged C6 Corvette: First...

Why is the cost of car insurance rising so fast?

The cost of car insurance is rising at its fastest rate in over 47 years. In fact, from 2023 to 2024, we averaged a 20% increase in 1 year alone. So what's going on here? In short, vehicles have gotten substantially more complicated & more expensive… and that...

Italy makes Alfa Romeo change the name of the new Milano

Check this out: Alfa Romeo just launched this dinky new crossover last week. And they decided to give it the throwback/heritage nameplate Milano. But to cut production costs, this new Alfa Romeo is made in Poland, not Italy. And this is where it gets amusing… and...

Tesla laid off 10% of its workforce

On Monday April 15th, Tesla laid off 10% of its workforce. That's roughly 14,000 employees. Tesla cited the layoffs as an unfortunate necessity to prepare for the next phase of growth. Translation: Likely a slower & more strenuous stage of growth, now that…  1)...

Porsche K1 – an electric 3-row Porsche SUV

Reason 2,024 why it’s frustrating to be a car enthusiast in 2024. Volkswagen I mean Porsche is making a 3-row electric SUV, dubbed the K1 for now... and some spy shots have been released on Motortrend (see article here). Details are still relatively vague, but we can...
2015 Chevrolet Colorado Review

2015 Chevrolet Colorado Review

Need to carry 5 people? Get a Colorado. Need to haul stuff? Get a Colorado? Want great gas mileage but don’t want to rid yourself of utility? Get a Colorado! Want great style and want to go off road? GET. A. COLORADO!
2015 Lexus NX-200t F-Sport Review

2015 Lexus NX-200t F-Sport Review

There is no such thing as one ‘perfect’ car for every possible situation that may arise. We have to choose the characteristics that are most crucial to us - often at the sacrifice of others. But the NX proves to hold it’s own...
New Slap Stickers

New Slap Stickers

We just added a bunch of new slap stickers in the S3MagStore! These are all full color stickers, printed on high ...
2015 Lexus GX460 Review

2015 Lexus GX460 Review

I know, I know that no one…and I mean literally no one is stupid enough to take their $60,000 SUV off road in the fear of getting it a bit dusty. Well… we are that stupid. Lexus GX460
2014 Scion FRS Review

2014 Scion FRS Review

By: Yousef Alvi and Jonathan Wooley Taken as a complete package, the FRS is one of the best cars I’ve ever ...
2015 Acura TLX Review

2015 Acura TLX Review

By Yousef Alvi and Jonathan Wooley In a way - this could be one of the most important cars that Acura has ever ...
2015 Lexus IS250 Review

2015 Lexus IS250 Review

First off - you have to understand going in, that the Lexus IS targets a wide range of people with different ...

CONNECT WITH US

VIDEOS

Events, Podcasts, and more.
Watch Now

SHOP

MORE FEATURES

ICON Drift 4K | Mustangs Vs. Triumphs Vs. Russians

ICON Drift 4K | Mustangs Vs. Triumphs Vs. Russians

The ICON Motosports Drift series started with a small clip in ABQ, NM against a V8 RX-7 and Nick Apex drifting a safety yellow Kawasaki ZX-10, pretty low budget but everybody flipped a shit. The sequel added POWAH: a Mustang, two drifting Triumph Speed Triples with...

2015 Lincoln Navigator Review

2015 Lincoln Navigator Review

By:  Yousef Alvi Like its brother the Expedition, the Navigator has been refreshed for this year with updated front and rear facias, upgraded instrument cluster, and a new engine. Let’s start off with the interior treatment of the Navigator. The fit and finish is on...

2015 Toyota Highlander Review

2015 Toyota Highlander Review

Text by Wooley Lol ok, I guess I’m going to have to eat my words now. I poked fun at the Toyota Highlander in our magazine about a year ago for their ad campaign with the muppets, where they sang a song about how they 'ain’t got no room for boring’. As a car guy, my...

2016 Kia Soul EV Review

2016 Kia Soul EV Review

Text by  Yousef Alvi What are compliance cars? Well - back in 2012, the infamous CARB regulators in California decided that the 6 most popular manufacturers in the state must produce a Zero Emission Vehicle & sell it to the general public. If they do not, then...

End the Summer with a Braaap

End the Summer with a Braaap

Hope you got rowdy this weekend with a tank full of gas and a belly full of BBQ. ...So long as you packed your brown pants, and waited 30 min before the braaap. Here's up-and-coming road racer Andy DiBrino shredding streets on his ICON Motosports/Motosport.com backed...

Detroit Hustle – Drifting in Corktown

Detroit Hustle – Drifting in Corktown

Text by Joe Gustafson   Search the Tumblr machine and you'd think Detroit is nothing but black and white crumbling buildings. Contrary to popular belief, Detroit is on the color spectrum. They are also rapidly improving the place block-bursts at a time. There's a...

Pin It on Pinterest