Toyota is earning their fanbase the old-fashion way

For a lot of us, car purchases are emotionally driven. Buying a vehicle is more than just 'buying a vehicle', it’s a show of support for the brand. Throughout my life, I've formed strong emotional connections with several brands for several different reasons. And...
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k-swapped C6 Corvette

It’s weird ok. I mean who on earth sticks a Honda motor in a C6 Corvette? We get it... K-swaps are cool. VTEC is a lifestyle. But this?! This is just backwards. These dudes went from Ds to Bs lol. Here's the path that led to a k-swapped turbocharged C6 Corvette: First...
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Why is the cost of car insurance rising so fast?

The cost of car insurance is rising at its fastest rate in over 47 years. In fact, from 2023 to 2024, we averaged a 20% increase in 1 year alone. So what's going on here? In short, vehicles have gotten substantially more complicated & more expensive… and that...
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Italy makes Alfa Romeo change the name of the new Milano

Check this out: Alfa Romeo just launched this dinky new crossover last week. And they decided to give it the throwback/heritage nameplate Milano. But to cut production costs, this new Alfa Romeo is made in Poland, not Italy. And this is where it gets amusing… and...
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Tesla laid off 10% of its workforce

On Monday April 15th, Tesla laid off 10% of its workforce. That's roughly 14,000 employees. Tesla cited the layoffs as an unfortunate necessity to prepare for the next phase of growth. Translation: Likely a slower & more strenuous stage of growth, now that…  1)...
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Porsche K1 – an electric 3-row Porsche SUV

Reason 2,024 why it’s frustrating to be a car enthusiast in 2024. Volkswagen I mean Porsche is making a 3-row electric SUV, dubbed the K1 for now... and some spy shots have been released on Motortrend (see article here). Details are still relatively vague, but we can...
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Trajectory of car culture

The automotive industry has seen massive disruptions in a short time. And it’s changed the fabric of car culture right before our eyes. This is by no means an all-encompassing article, but here are some things to think about: The manual transmission is on life...
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Toyota releases new 2025 6th-gen 4Runner!

The new 6th generation 2025 Toyota 4Runner is here! Here are the details. There are 2 engine options. 1) The i-FORCE engine is the standard turbocharged 2.4-liter 4-cylinder. It makes 278 horsepower & 317 torque. 2) i-FORCE MAX is the hybrid powertrain. It also...
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Lexus GX 550 Review – best GX yet??

Toyota & Lexus are on fire. They have serious momentum, not only in their new lineups, but also in their leadership. And it shows. Toyota & Lexus have a clear sense of identity in an automotive age where most competitors have lost theirs… along with their...
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LS-swapped widebody Porsche 911 Cabriolet

We’re trained to measure the value of things with dollars... but don’t do that. Train yourself to break free from that thought-process a little bit… ESPECIALLY when it comes to passion-driven objects like this widebody Porsche 911 Cabriolet. Instead of measuring a...
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issue 29 teaser

issue 29 teaser

By Wooley | November 15, 2013
Normally, we feel like 'teasers' are stupid. But check out this 240sx going in the next issue. Yes - definitely ...
sema 2013 recap

sema 2013 recap

By Wooley | November 13, 2013
SEMA was unbelievable again this year, just as it always is. The show is so overwhelming and awesome… that you ...
SEMA 2013

SEMA 2013

By s3mag | November 5, 2013
We're at the 2013 SEMA Show in Las Vegas this week. Holler at us if you see us walking around and keep an eye on ...
Swap, Drop, & Roll

Swap, Drop, & Roll

By s3mag | November 5, 2013
While most of the population drive around like a bunch of automatons, not being able to identify the make of a car ...
No Diving

No Diving

By s3mag | November 5, 2013
Here's what we need to realize & remember as we work on our own stories/car/projects/journeys in life. So many ...
2 Degrees of Separation

2 Degrees of Separation

By s3mag | November 5, 2013
College universities have a way of motivating the masses of students through somewhat negative tactics - like ...
Race For Keeps

Race For Keeps

By s3mag | November 2, 2013
'Obsession' is usually a negative word. It conjures up images of preoccupation, restlessness, abandoned ...
Brand Skankin’ New

Brand Skankin’ New

By s3mag | November 1, 2013
You gotta give it to Volkwagen enthusiasts.  They will take a brand new car and cut into it like it was a can of ...
Function is the Fashion

Function is the Fashion

By s3mag | October 31, 2013
Now this is a story all about how, you like to read features just like the Fresh Prince.  Gotcha. This is a story ...

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MORE FEATURES

2JZ powered XB

2JZ powered XB

by | Mar 24, 2014 | ,

A few years ago, this car belonged to Yo from Rogue Status (neat guy)... who got the XB and did a RWD Supra 2JZ swap. The car was since sold/traded to its new owner, Rutledge Wood (also a neat guy), and used as a taxi-cab on Topgear USA. It's truly an awesome build,...

Adam Frandsen’s Civic

Adam Frandsen’s Civic

by | Mar 1, 2014 | ,

We featured this car a while ago when it was black. Then, it was painted gold, and we featured it again. Then it got stolen, stripped, recovered... and now it's starting the comeback.

No Bull S13 from past issue

No Bull S13 from past issue

by | Feb 24, 2014 | ,

  ENGINE: 05' Ls2 swap (bowtie baby!) T56 6-speed Sikky mounts and headers X pipe Sikky oil relocation MSD starter Pulstar plugs MSD wires GM wiring harness drive-by-wire SUSPENSION: ISIS rear upper control arms ISIS toe rods ISIS traction rods ISIS front tension...

Moose! …from Issue 27

Moose! …from Issue 27

by | Feb 6, 2014 | ,

As import enthusiasts, there’s a common tendency to complain about the lack of new prospect-cars on the market today. I can definitely lump myself in with this category of people. But maybe - just maybe, the problem is not with the new cars on the market today… maybe...

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