Ultra-progressive investors want Akio Toyoda out

Influential ultra-progressive investors of Toyota are now calling to remove Akio Toyoda from the board entirely at Toyota’s June 14 shareholder meeting. Akio stepped down as CEO on April 1st of this year (replaced by Koji Sato from Lexus), but Akio still remained on...

Honda Fest GA ’23 – S3MAG Coverage

Honda Fest brought their event to Georgia for the first time, and they did not disappoint. The quality of builds that showed up was amazing.

BMW using AI to help design cars – that explains a lot

BMW is using artificial intelligence to help design their new cars. And...... that explains a lot actually. Source & details: Motor1 •get the free S3 Magazine app•  (apple) •get the free S3 Magazine app•  (android)

Fiesta ST – Wilwood brakes

The Fiesta ST is a barrel of monkeys. But the brakes?? They're more like a bucket of sh¡t lol. And frankly, the Fiesta ST deserves better. I'll die on the hill that the Fiesta ST…  Is one of the most rambunctious, undiluted… biggest grin, best bang-for-the-buck modern...

How are Kansei wheels made?

The advanced formlite process applies radial pressure to the wheel’s barrel section under intense heat…

Genesis Electrified GV70

https://apps.apple.com/us/app/s3-magazine/id1634928399 The Genesis Electrified GV70 made a real impression on me. And for those of you that know S3 Magazine & our EV rants… trust me, I was as surprised as you are. I don’t want to muddy the water & go off on...

Sub 1:40 – The Benchmark of Time Attack

A few years ago, in a Facebook Group called Track Midwest, a post was written that echoed loudly around the community. "If you don't run sub 1:40, you shouldn't post." It was somewhat harsh, but it had some validity. It was supposed to be directed at the newer guys...

Judging the Hot Wheels Legends Tour in Atlanta

I was honored to be one of the judges for the Hot Wheels Legends Tour in Atlanta, GA. ATL was the third stop of nine Hot Wheels Legends shows across the US. As a judge... We're instructed to choose based on authenticity, character, garage spirit, uniqueness, 'the...

Bit By Bit, Improving The 987

Intro A cardinal mistake you often see in the upper levels of Time Attack is doing too little in a short time. Instead of following the rule of three, don't change more than three things at once. Then you test. Often, people throw parts at a car, hoping it will go...

Tesla is opening-up their chargers to Ford EVs

In a brand new Tesla-Ford agreement... Tesla is opening-up their chargers to Ford EVs. I guess that’s a big deal, because it shows that two manufactures are officially working together to make charging less of a con & more convenient And it shows that Tesla is not...
2016 Volkswagen Jetta

2016 Volkswagen Jetta

Okay here is the thing with the 2016 Volkswagen Jetta.  It's one of the best bang for the buck deals out ...
2016 Mazda3 Review

2016 Mazda3 Review

  OK - honest thoughts on the 2016 Mazda3 5-door: It’s a good car. The shape/design of the 5-door is ...
2016 Camaro SS review

2016 Camaro SS review

  Look I’m going to be candid here - and criticize my own team. Before I drove the 2015 Mustang GT, I was ...
2016 Mazda CX-3 Review

2016 Mazda CX-3 Review

Zoom-Zoom.  It’s not just Mazda’s cute little marketing slogan.  Zoom-Zoom defines Mazda’s mindset when it comes ...
2016 Lincoln MKC Review

2016 Lincoln MKC Review

What a difference a year can make.  Last year when we reviewed the new 2015 Lincoln MKC we found it rather ...

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Swedish Sweetballs

Unfortunately, on some small scale… some very very small scale… I can relate to Zeke’s situation now. Or maybe it’s better to say that I still can’t relate at all. But at least I have adequate compassion for his situation now. See – Zeke is paralyzed from the waist...

At Some Point…

Judging by Enjuku’s usual clientele and reputation as a 240 hub, this Genesis looks a bit out of place. One could chalk this build up to some KDM affirmative action plan— a car given to Enjuku as a dollar-car on pretense of whoring the Hyundai name… lugging it from...

Be Your Own

I feel like this car sets some trends, and I think it’s maybe a new direction in this culture, and on its own curve. See – for some reason, the people in the import scene are always their own worst enemy. We’re all copycats when it comes to styling… and playing out...

Mastered at 10k

    I've known Tommi for a long time. Almost a decade. At times, knowing him has been frustrating… at least when it comes to the car scene. Tommi has always been the guy with the coolest shit. No matter if it’s a big-dollar car that he's building, or a...

Wiggle Wiggle Wiggle Wiggle Wiggle…Yeah!

The SEMA Show is where the aftermarket industry goes to hard park. It’s a lot of glamor, a lot of indulgence, a lot of excess, a lot of stardom, a lot of big egos, and a lot of big time showin’ off… with a lot of money to back it up. On one hand, it’s the coolest...

Silly Rabbit! …VR6 are the shiz!

This is a pretty good story. Because it shows the evolution and progression of this culture. I hate to sound cliché… but it shows what we can do if we all put our minds to it. As an editor – this is right up my alley. It’s what I look for… it’s what I want to see...

SupercalifragilisticexpialiDOOOPE!cious

Alright get this – I didn’t talk to this guy Gerald for a super-long time. But I did study him while we talked. And I did watch some videos online of his crew. And what I saw was – comfort. These guys are comfortable in their own skin. They’re cool with being who they...

Don't be a…

Alright sloots, wake up and pay attention while I drop some knowledge on you hoes. Marley is the owner of this S14. Yeah – he’s named after Bob, so listen to what the man has to say. I recently had the fine privilege of talking to Mr. Marley… and had the opportunity...

Lic Lic Lic

Stupid Americans have stupid cars these days that are too big for them. And they come with dumb stupid trinkets… like a backup camera for example. Your new SUV has a backup camera? That’s so cool. This Miata only comes with an owner who knows how to f*cking drive and...

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